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“Innovation drives us” Volkswagen Chief Designer Josef Kabaň in the talk

09/10/21
Volkswagen Chief Designer, Josef Kabaň

With the ID. LIFE, Volkswagen once again has the right answer at the right time. The ID. LIFE puts people and sustainability first. Innovative technologies and digitalization make the car a companion in everyday life. Its design focuses on the essentials – less is more, explains Volkswagen Chief Designer Josef Kabaň in the Design Talk at IAA Mobility 2021 in Munich. Timeless, away from trends and effects. High-quality and sustainable materials can be 100% recycled.

Volkswagen Chief Designer Josef Kabaň in the Design Talk
Volkswagen chief designer Josef Kabaň explains at the IAA what the car of the future may look like.
Our design focuses on people and their needs. A car is more than just a means of transportation.
Josef Kabaň
Volkswagen chief designer
Mobility means experience: Innovation, sustainability and timelessness are the three things that drive us.
Josef Kabaň
Volkswagen chief designer